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Andrew stockwell is the svp of research product & operations at lux research leading the company’s global intelligence, product strategy and development, and consulting teams. Lux : celebrating beauty brand : lux interms of the product or interms of in the soap category forced lux to rethink on its targeting strategy. 39 product mix strategies: palmolive and lux have been given iii rank by 20 percent of the analysis product mix strategy adopted.
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